If you are over 50 years old or enjoy attending musical theater, then you are sure to remember the song “I Feel Pretty” from West Side Story… I feel pretty, Oh, so pretty, I feel pretty and witty and bright! And I pity Any girl who isn’t me tonight. I feel charming, Oh, so charming … Read more
Previously we discussed the importance of word choice and branding to internet marketing. But now let’s talk for a minute about using online content that is not a sales pitch but is meant to drive customers to your website or blog. One of the best ways to attract people to your business is to present … Read more
“The Long Tail: Why the Future of Business is Selling Less of More“ is a book written by Christ Anderson… and was first described in an article in Wired magazine, written by him as well. One of the facts of internet is that there is opportunity for everyone, but the sheer size of cyberspace scares … Read more
So you think you are too small to issue news releases? Think again! Press releases should be included in Law of Attraction marketing. It’s true! You don’t have to be a large company to take advantage of the press release or the virtual newsroom. Many small business owners just don’t fully realize that the internet … Read more
People love to read quotes by famous people. It’s just one of those little facts of life that you can turn to your advantage. In fact, attraction marketing means using tools and techniques that attract the right kind of customer to your business. If you cater to a market that appreciates humor then you can … Read more
The following statements from the book The One Minute Millionaire by Mark Victor Hansen and Robert G. Allen speak for themselves… “I am a money magnet.” I am a money magnet. I like money and money likes me. I attract money. I attract money 24 hours a day. I earn bountiful amounts of money. I … Read more
You are thinking about how you will succeed in your internet business and the positive juices are flowing. Success, as we have talked about, depends very heavily on having the right attitude. But a little leverage doesn’t hurt either. Law of Attraction marketing combines the right attitude about success and it’s not just your attitude … Read more
A common mistake that people is failing to issue a clear call to action on marketing material. This is once again true for both online and offline marketing material. When you have managed to attract the attention of customers the next step is to get them to act. In other words, you want to encourage … Read more
The Law of Attraction marketing focuses on feelings, emotions and attracting positive customer reactions. One of the best ways to attract customers to your business is through branding. In fact, when you understand what branding is all about it’s possible to think that branding was developed from the Law of Attraction! What’s branding? Think Disney! … Read more
The Importance of Developing Customer Trust Robert G. Allen, in Multiple Streams of Internet Income, discussed the concept of being “customer-centric” as opposed to “profit-centric.” Being customer-centric means you develop a real relationship with customers as opposed to pushing sales. Developing customer trust is essential to building a successful business that is enduring and has … Read more